"I won't take a holiday this new year's day, because this batch of fabrics are ordered by the old clients from Cote d'Ivoire in West Africa, so I need to hurry up and rush out before the Spring Festival." Yesterday morning, Yan Liangmin, general manager of Shaoxing Zehao Textile Co., Ltd., rushed to Ma'an Street cooperative factory to focus on the production line and control the quality of ordered products.
Zehao textile, which has been engaged in foreign trade for a long time, was established in 2006 and has been rooted in Keqiao. Its chemical fiber products are exported to central and South America. Speaking of the company's development in 2019, Yan Liangmin was particularly excited: "the company's sales reached 61.66 million US dollars, an increase of 21.3% over the previous year, and I was very surprised!"
Why does the foreign trade company with only 17 employees hand over its "red report card for the whole year"? The secret of Yan Liangmin is to train his internal skills, keep the old customers and expand the new customers: "as long as the customers provide a piece of fabric, our company will improve the products, integrate the innovative elements, and make the products glow with new vitality."
Actively "going out" and accurately positioning the market are important factors to help the development of "Zehao textile". Yan Liangmin introduced that "going out" is a long-term accumulation process. Relying on good reputation and brand awareness, they will further explore the South American market in 2019, place orders face-to-face with customers, and accumulate a number of new foreign customers.
In 2020, "Zehao textile" still has a good momentum of development, and has received many new year orders, "according to the trend of previous years, before the Spring Festival, it will usher in a wave of small peaks, and strive for a new year's" start. " Yan said expectantly.